ASUS ExpertBook Ultra, the Flagship of the Industry. Time.
With such an ambitious tagline, it’s pretty clear that ASUS aims to set high expectations with its latest flagship. Built with exclusive specifications designed to enable AI-driven business workflows—and carrying a premium price tag to match—the ASUS ExpertBook Ultra aims to be the epitome of what a modern laptop should be: equal parts business workhorse, companion, and status symbol all at once.
But, what does it really mean to be an industry leading laptop?
In the absence of a definitive benchmark, perhaps that claim can be judged by feel—the impact of the moment the ASUS ExpertBook Ultra is unboxed for the first time.
Outstanding design, fitting ASUS’ design philosophy of “Featherlight. Built Tough.” The ASUS ExpertBook Ultra uses a durable magnesium-aluminum frame—the same type of material used in the aerospace industry and high-performance racing cars—that offers a smooth ceramic texture that’s simply a pleasure to hold. The 9H Nano Ceramic finish ensures a solid feel for the model; Scratches and smudges just blend away with a wipe.
Open the lid and the 14-inch 3K 120Hz Tandem OLED touchscreen acts as an instant showstopper. With a maximum brightness of up to 1,400 nits, the display delivers vivid colors and high contrast that looks good from almost all angles all thanks to the matte anti-glare finish. Meanwhile, the sound from the six-speaker Dolby Atmos system is equally rich and immersive, offering built-in high-quality sound without the need for additional devices.
Combined, these audio-visual features make the ASUS ExpertBook Ultra perfectly capable of making work seamless, whether you’re in the boardroom or in an online meeting. Which is probably the whole point; wherever it is, you can bring your work with you seamlessly.
Notably, the input feels similarly premium. The keyboard with 1.5-millimeter (mm) key travel provides a comfortable and satisfying typing experience even during long periods of typing messages or hashing out code. The 6-sensor haptic touchpad offers a large canvas that feels smooth and accurate, although its highly responsive tactile feedback may require some tuning for those more accustomed to traditional mechanical clickpads.
Weighing in at 0.99 kilograms, it’s incredibly thin at just 10.9 mm, which in itself is impressive as it’s also equipped with an array of ports including HDMI, two Thunderbolt 4 ports, and a legacy audio jack. The overall package makes for a beautiful, yet sturdy and extremely portable and comfortable item to use anywhere, easily carried in a purse, briefcase, or small backpack, and easily set on your lap, in the back seat of a car, or in the office.
Despite its sleek and slim profile, the ASUS ExpertBook Ultra doesn’t feel flimsy in any way—for good reason. The laptop has passed a series of 24 military-grade tests and more than 150 internal ASUS tests to ensure the device’s durability against real-world conditions, including tests of extreme temperature, high pressure, humidity, and shock, to reduce repeated tests thousands of times.
It can also handle liquid spills on the keyboard, as well as additional protection around the ports, making it ideal for use in informal workplaces such as coffee shops or airport lounges.
Perhaps the most impressive feature of the ASUS ExpertBook Ultra is its sense of comfort and reliability. As modern workplaces are no longer limited to cubicles and desks, ASUS recognizes the need for a laptop that is flexible, efficient, and highly intuitive. It’s easy to imagine any on-the-go professional, digital creator, hybrid worker, or entrepreneur getting a long way from this leading and powerful partner.
And this can be taken literally. The ASUS ExpertBook Ultra boasts up to 26 hours on its 70Wh battery, with fast charging features that can fill half a tank in 30 minutes. Given the power under the hood, it’s an amazing piece of tech wizardry.
The ASUS ExpertBook Ultra is powered by the Intel Core Ultra X9 Series 3 processor, a latest-generation platform that delivers significant improvements in computing performance and energy efficiency.
Paired with Intel Arc Graphics for strong visualization and 50 TOPS NPU for artificial intelligence acceleration, this laptop is the ideal device for a wide variety of needs: from work management and visual design to dynamic presentations, heavy data processing, and even offline use of productive AI programs. Maybe, I mean several of those all at once.
The ExpertCool Pro cooling system is designed to maintain stable performance even under heavy workloads. With the ability to support operation at 50 watts, this laptop can work efficiently—and quietly—even in demanding situations such as 4K video editing, rendering animations, or using virtual machines without the need for thermal shocks.
As the laptop is designed for a wide range of industries and users, it comes complete with business-grade security features, such as dual self-sustaining BIOS, Microsoft Secured-core PC, chip fingerprint sensor, TPM 2.0, and webcam privacy cover. All of these features come built-in for users who may not want to handle complex security setups to allow them to work with peace of mind, without worrying about data leaks or advanced malware threats.
Finally, to meet the company’s modern ESG directives, the ExpertBook Ultra sports elite EPEAT Climate Gold certification and complies with the strict environmental standard of the EU PEF. The laptop uses environmentally friendly construction materials and low-carbon manufacturing steps, satisfying green purchasing benchmarks without sacrificing processing power.
ExpertBook Ultra has a default warranty of 3 years, which can be upgraded to 5 years. This is combined with 5-year firmware and driver update support for its BIOS compliant with NIST SP 800-193, which ensures that the device remains protected from emerging security threats for the lifetime of the device, requiring no IT intervention or additional licensing.
All in all, the ASUS ExpertBook Ultra delivers a machine that not only meets the needs of the modern workplace, but also elevates the entire professional lifestyle. With a simple and elegant design, high-quality performance, comprehensive security features, and AI technology that improves productivity, it offers a great choice for professionals who want a truly full-featured laptop.
ASUS says the ASUS ExpertBook Ultra is an “Industry Brand.” Considering all that it offers as the brand’s “Brilliance in Motion” brand, form and function as a complete and affordable package, it certainly lives up to the title.
ASUS ExpertBook Ultra is now available at authorized ASUS technology retailers nationwide. Or read more at ASUS official website. For questions about volume orders, visit https://ph.asus.click/InquireNow-pr.
ASUS Business Philippines is also offering an exclusive Early Bird Bundle Promo for the ASUS ExpertBook Ultra. Purchase any ASUS ExpertBook Ultra unit during the promotional period at selected tech stores nationwide or ASUS Expert Stores on Lazada or Shopee, and receive an ASUS 100W GaN Charger (included with purchase) and SSI Gift Vouchers worth ₱10,000 (online shopping for premium Group items) that can be used at SI’s convenience.
Copilot+ PC has multiple bear features, because the device can handle advanced AI functions and has a dedicated Copilot key. It also comes with ASUS MyExpert, a built-in AI designed for productive work, such as document editing, translation, file search functions, meeting transcription, summaries, and live video translation. Most importantly, the AI workloads in ASUS MyExpert are processed directly on the device, ensuring that sensitive company data remains strictly protected. These built-in AI capabilities enable managers to work faster and devote more time to strategic decision-making.
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