Steak ‘n Shake aligns with MAHA, creating the role of a healthy food executive
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Steak ‘n Shake has tapped its first-ever MAHA CEO — marking a new step in the fast-food chain’s push for what it describes as healthier, more transparent ingredients.
Michael Boes will take on a new management position, “dedicated to improving the nutritional integrity, ingredient visibility and health of our products,” the Indianapolis-based company announced Tuesday on social media.
The initiative coincides with the widespread adoption of the product of Secretary of Health and Human Services (HHS) Robert F. Kennedy Jr.’s Make America Healthy Again (MAHA) movement.
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Boes previously served as senior counsel at HHS.
He worked on health care policy and strategic planning, according to a post on LinkedIn.
Steak ‘n Shake has announced a dedicated leader as part of its efforts to help “Make America Healthy Again.” (Stock)
“While serving Sec. Kennedy, I had many conversations with industry partners about getting back to real food,” Boes said in a post Tuesday.
“Over and over again, I heard the same doubt: ‘Our customers don’t want this.’ Steak ‘n Shake challenged that narrative — and growth followed.”
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Boes continued, “Fast food doesn’t mean processed, complicated or artificial. It used to mean real, simple and delicious – and it can again.”
He said he looks forward to “helping drive the next chapter of growth on that foundation.”
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Steak ‘n Shake has made the hiring as part of a larger effort to return to its roots.
The popular chain has adopted changes such as cooking fries in beef tallow, sparking debate about taste, culture and food. (Andy Cross/The Denver Post)
“This move marks a major step in the company’s efforts to recapture the original spirit of American fast food: simple, authentic and delicious food,” the company said in its X filing.
“Customers should not have to choose between taste and health,” Boes was quoted as saying in the company’s newsletter.
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President Donald Trump shared a post from company X – adding one simple word of praise for the move: “It’s amazing.”
In recent months, the chain has switched to cooking fries, tater tots and other fried items from 100% beef, removing the seed oil from those products, Fox News Digital previously reported.
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“We put in our fries,” a company executive previously said of the switch from beef to vegetable oil.
Fox News host Sean Hannity is shown talking to RFK Jr. from a Steak ‘n Shake restaurant in Florida. (Hannity/Fox News)
The company also said it is working with suppliers to remove more seed oil, calling the change a “journey” on its website.
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Other updates include using 100% Wisconsin butter instead of seed oil, offering Coca-Cola cane sugar as an alternative to high fructose corn syrup and switching to a2 dairy products (using a type of cow’s milk that may be easier for some people to digest).
Steak ‘n Shake has hired its first MAHA executive as part of a drive to make healthy fast food choices. (Andy Cross/The Denver Post)
Steak ‘n Shake has reportedly revealed plans to switch to grass-fed meats and remove microwaves from kitchens in favor of traditional recipes.
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Some of the company’s changes have sparked debate, particularly regarding its use of beef, which contains fat derived from cows.
While some customers have hailed the move as a return to “authentic” cooking, others have questioned whether changing the frying oil actually makes fast food healthier.
Fox News Digital has reached out to Steak ‘n Shake and HHS for comment.
